WSO names SweetLeaf® Organics 2015 Best Stevia Product of the Year
The Stevia Tasteful Award recognizes the best-tasting stevia extract in the world. Awarded to SweetLeaf® Organic Stevia by the World Stevia Organization at the recent international Stevia Tasteful 2015 gathering in Berlin, this is a tremendous accolade for the SweetLeaf family. SweetLeaf Organics received the highest distinction of three leaves along with the WSO Best Taste Award.
This is the fifth WSO best taste award for Wisdom Natural Brands® stevia products. SweetLeaf® Liquid Stevia Sweet Drops™ Chocolate and Vanilla Crème, SweetLeaf® Water Drops™ Peach Mango and SweetLeaf® Stevia Extract have all been recognized by the WSO in recent years. The first three products were honored as finished products that use stevia as an ingredient and the latter won in the extract category.
The WSO hosted it’s tasting at the 7th World Convention on Stevia. The large judging panel consisted of tea and coffee tasters, oenologists, gastronomic experts, cooks, food and beverage experts, and Stevia Tasteful attendees. Products were evaluated based on general taste as well as first impression taste, aftertaste, aroma, appearance, and other sensory criteria. Other factors important to consumers were also considered, like clarity of ingredient information, packaging, ease of preparation, and directions for use. After a tally of each factor, the total scores were averaged; the comprehensive evaluations created were used to determine the honors. SweetLeaf Organic Stevia received a score of over 85%, earning the product the additional distinction of a three-leaf ranking, the highest level achievable, on top of the Best Taste Award.
The non-profit WSO was formed in Paris to promote stevia as a sustainable and natural sweetener to counter the pandemics of obesity and diabetes sweeping the western world. James May, founder and CEO of Wisdom Natural Brands, the parent company of SweetLeaf, has worked intimately with the WSO and has been championing stevia to governmental and commercial interests around the world for more than 30 years.
SweetLeaf products have won more international awards for taste and innovation than any other stevia manufacturer in the world. SweetLeaf Organic Stevia, certified by Quality Assurance International (QAI), joined the long-trusted line to bring a prime sweetener option for the organic shopper. The organic sweetener line has a virtually unlimited range of uses in both sweet and savory recipes: desserts, sauces, marinades, and salad dressings.
SweetLeaf is the only natural stevia sweetener with zero calories, zero carbohydrates and a non-glycemic response, meaning it won’t spike blood sugar levels. SweetLeaf is sold in a variety of innovative formats: packets, tablets, liquid flavor drops, and bonded to cane sugar as a blend for cooking and baking. It is available for purchase in stores and online, worldwide.